Bikroy.com
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Type of site | Marketplace |
|---|---|
| Available in | Bengali, English |
| Headquarters | Dhaka, Bangladesh |
| Owner | Saltside Technologies |
| URL | bikroy |
| Commercial | Yes |
| Registration | Optional |
| Launched | 1 June 2012 |
| Current status | Active |
Bikroy.com is a classified advertisement website operating in Bangladesh. It is available in both Bengali and English. The website is owned by a global tech firm – Saltside Technologies.[1]
Overview[edit]
Bikroy.com was launched in 2012 and has sections dedicated to private and business advertisements for cars and vehicles, property, electronics, home appliances and personal items, sports and hobby items, and jobs, among others.
The site came into the local media spotlight following a formal press conference event held in Dhaka on 18 October 2012.[2]
Features[edit]
Memberships[edit]
Bikroy has membership services which let users have a dedicated page with their business details, photos, and advertisements. Members could post extended numbers of advertisements through different membership packages and receive free promotions, shop stickers, business cards , and a dedicated team for assistance.[3]
Banner advertisements[edit]
Advertisers can purchase banner placements on the desktop, mobile, and app versions of the site.
Buy Now[edit]
The platform allows buying products directly online and receiving the product by home delivery using the service called buy now.[4][5]
History[edit]
On 18 October 2012, Bikroy was formally launched in a press conference held in Bangladesh's capital city Dhaka but had begun operations in June earlier that year.[2] In November 2012, Bikroy was named as the "Country's first bilingual classified website" by The Daily Star .[6]. It launched its application on iOS and Android in 2015.[7]. In 2016, the company launched its Membership service for small businesses.[3] . Bikroy introduced its online job portal and entered an agreement with one of the ride-sharing apps in Bangladesh, Pathao, as its official recruitment partner in 2017.[8] . In August 2019, Bikroy reached break-even for the first time. [9][10]
Corporate social responsibility[edit]
Bikroy joined the global list of Women's Empowerment Principles (WEPs) signatories – a collaboration between UN Women and the UN Global Compact. It joined the HeForShe movement in 2015.[11][12]
Bikroy initiated a platform for their female employees - “Moner Janala”, where they can share their workplace challenges or other concerns.[13][14]
References[edit]
- ^ Murray, Neil. "$65M in funding and 500+ employees, an interview with the CEO of Sweden's biggest under-the-radar success". The Nordic Web. Archived from the original on 28 April 2019. Retrieved 28 April 2019.
- ^ a b "Bikroy.com launched in BD". Banglanews24.com. 18 October 2012. Archived from the original on 12 May 2013. Retrieved 7 January 2013.
- ^ a b "Bikroy.com brings membership service for businesses". The Daily Star. 9 May 2016. Retrieved 15 December 2016.
- ^ "Bikroy holds maiden cattle show for online sales". The Daily Observer. Retrieved 28 April 2019.
- ^ "Bikroy brings valentine deals on this Valentine's Day". The Daily Observer. Retrieved 28 April 2019.
- ^ "Country's first bilingual classified website". The Daily Star. 2 November 2012. Retrieved 7 January 2013.
- ^ "Bikroy.com releases Android, iOS apps". Daily Sun. Retrieved 29 December 2016.
- ^ "Getting job at Pathao through Bikroy". The Daily Observer. 6 January 2018.
- ^ বাংলাদেশের অন্যতম বৃহৎ অনলাইন মার্কেটপ্লেস বিক্রয় ডটকম. ShareBiz (in Bengali). Retrieved 23 February 2020.
- ^ ব্রেক-ইভেন ঘোষণা করল বিক্রয় ডট কম. Bangladesh Pratidin (in Bengali). 6 November 2019. Retrieved 23 February 2020.
- ^ "Bikroy.com Partners With UN". SDAsia. 8 March 2016. Retrieved 27 November 2016.
- ^ "Bikroy.com joins HeForShe campaign". UN Women | Asia and the Pacific. Retrieved 27 November 2016.
- ^ "'Moner Janala'-An initiative for the female employees by Bikroy.com - Women's Own". The Daily Observer. Retrieved 28 April 2019.
- ^ "Bikroy.com launches 'Moner Janala' for its female employees". Dhaka Tribune. 15 November 2018. Retrieved 28 April 2019.